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Find the Purpose of Your New / Proposed Website
Absolutely everything stems from the purpose of your website - selection of hosting, programming, graphic design, copywriting, internet marketing, autoresponder service, and e-commerce. So it's very important to establish the purpose of your business ...
The Importance of Website Statistics
One of the best tools you have as a webmaster is your website statistics. The most popular site stats programs are Awstats, Webalizer, and Analog. Usually, they come free of charge and are accessible through your website's control panel provided by your ...
Web Surfing: 404 Errors
We've all received an error like the one shown below: File not found - requested URL not found on this serverIt's annoying, especially when you've searched for something and found whatlooks like the perfect site. At least the description exactly matches ...
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Website promotion is a crucial activity in web commerce that you must learn to
master. Your website is your public face and should be made prominent from the very
start. The more people who come to know about your site, the more visitors you'll get. Increased web site traffic means more potential sales and an growing numbers of customers. Here are a ten key tips to increase your site's visiting traffic.
1. Register Your Clever Domain Name.
People will never forget catchy
domain names. Getting your own domain will provide familiarity and recall. Although you might have to search for one, make sure you choose a short and easy to remember domain that is appropriate to your
business. Be warned, the short ones are the hardest to find - most are already taken.
2. Regularly Upload Original Content of use to your visitors.
Blatant ads like banners and pop-ups have become so hackneyed they now mostly only irritate visitors. Give them information they can't find anywhere else, and let them have it for gratis. Become a valued source. Always focus on benefits to your people when posting an article or feature.
Focusing on ways to get your visitors what they want establishes respect, trust and guarantees they'll return regularly.
3. Regularly Submit Your Site to Search Engines.
Search engines will bring three quarters and more of your traffic. Search engine submitting is serious work, involving search engine positioning and placing good meta tags. You also need to test this with a number of search engine tools. This needs constant monitoring of website competitors, and on-going page editing.
4. Pay For Top Spots.
The best way to get website traffic without the necessary work, is through paid advertisements. These ads would be posted on prime locations or banners of websites. Popular websites like leading newspapers and search engines provide immediate recognition and visibility. Be wary, because this can mean some substantial advertising costs, but , for those who can afford it, this can pay off.
5. Form Your Own Online Community.
Examples of online communities include message boards, email groups, discussion lists, and even chat forums. You should actively participate in these by posting answers to people's questions and providing good information. Let them know ho you are by including your signature at the bottom of of your messages. Regular involvement in these special interest groups is valuable because it can build substantial networks.
6. Build Your Own Specific Mailing List.
This is one of the best ways to keep in touch with your people - your prospects and your customers. This builds your credibility so you can close sales to your target market.
7. Integrate an E-Zine with Your Website.
An E-zine is an extension of your site, but this will highlight new information and features of your site. People will be reminded of your website as they read each issue. If they find they issue interesting or worth sharing, they can easily and instantly pass this on to the people within their network.
8. Submit Articles.
Write your own article and submit it to e-zines, websites and magazines that accept article submissions. Be sure to include your business and contact information and website address in the resource box.
9. Exchange Ads.
Create ads that will promote your business and website. Submit this to e-zines or other websites in exchange for free ad space in your own electronic publication. Your presence to other site or publications is very important in getting the increased traffic that you want. This is usually facilitated with either simple links or flashy banners.
10. Update Your Website.
Your website should always be up and running. It is to your advantage if you maintain your website with new articles and updated features. Maintain a clean layout and check for broken links, images and pages. If they always find what they want and need, they will surely be coming back each time. Additionally, search engine spiders love a site with changing content! |
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